Concept Project
Chicken & Meat Carnival — Grocery Shop Concept
A demonstration of how a local retail business can strengthen its online presence.
BrandingUI/UXReactTailwindCSS
Project Overview
The business had no website and relied mainly on social media.
A concept website focused on products, trust, and accessibility.
Key Features
Bold, appetite-driven product showcase
Clear category browsing for chicken, beef and groceries
Weekly specials and promotions section
Store information with location and opening hours
Fast, mobile-first shopping experience
Trust signals and quality messaging
Project Details
Client
Concept Project
Timeline
2 weeks
Services
Branding, UI/UX Design, Front-End Development
Technologies
React, TailwindCSS
Outcomes
100%
Mobile-first experience
6
Core sections designed
2 wks
Concept to live build
Design Process
Research
Understanding the audience, the goals and what success needs to look like
Wireframing
Mapping a clear structure so every section has a purpose and a flow
Visual Design
Building a palette, typography and layout that feel intentional and modern
Development
Turning the design into a fast, responsive build that works everywhere
Mobile ordering and category browsing
Promotions and product discovery
“This concept shows how a local retailer can look as professional online as the big brands — without a big-brand budget.”
Naledi Creative Labs
Concept Study
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South Africa + International clients • ZAR / USD / EUR available
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